DeepSeek, a Chinese artificial intelligence firm from China, focuses on creating advanced large language models. Established recently by Liang Wenfeng, the company has gained attention in the AI industry for its latest AI developments. Notably, DeepSeek claims to produce AI rivaling leading models like GPT-4 at a fraction of the cost and computing power. This breakthrough is particularly noteworthy given the challenges faced for advanced AI chips, demonstrating DeepSeek's innovative approach in the competitive AI landscape.